Why US brands need Spanish voice over talent to sell

Posted by Kerry Vallins on August 7, 2017

Large brands and advertisers don’t always cater well enough for non-English audiences – and all it could take is the right voice over campaign. Consider what Spanish voice over talent could do for your business, for instance.  According to Neilson statistics, the U.S. Hispanic market is 57 million people strong and has spending power of approximately […]

Creating digestible content: Using voice over for video marketing

Posted by Kerry Vallins on July 31, 2017

Video marketing has grown to become so important to brands of all sizes that an incredible 99% of marketers say they’re set to rely on video as a cornerstone to their marketing efforts this year. With so many videos out there vying for consumer attention, the difference between a passing glance and a long-term customer […]

Why app developers need a voice over agency

Posted by Kerry Vallins on July 24, 2017

Developers and agencies looking to perfect the hardware and software they produce, and reach out to new markets with their apps and services, can benefit from a specialized voice over marketing service. So how can a voice over agency help?  A great voice over can make any product more relatable to your consumer. For more information on […]

Is regional voice over key to success in emerging markets?

Posted by Kerry Vallins on July 17, 2017

Thanks to the evolution of the internet, businesses can attract and nurture audiences in foreign markets without having a physical presence in those countries. A large part of that success is due to the ability to create content and repurpose it for foreign audiences, with a strong focus on localization and the implementation of strong […]

Win consumer trust with professional voice over talent

Posted by Kerry Vallins on July 10, 2017

It’s becoming incredibly hard to win consumers’ trust, especially in an online age filled with ‘fake news’.  It’s not impossible though, and research from Nielsen suggests that making small changes to your marketing materials could help improve the trustworthiness of your brand image. One such small change: the voice over talent you use. Nielsen Consumer […]

4 good reasons to source from a professional voice over agency

Posted by Kerry Vallins on July 3, 2017

You get what you pay for, so the saying goes. That mantra’s especially important when it comes to investing in a quality voice over marketing campaign. You’re looking for an easy experience with an agency that cares as much about your project as you do. Why mention this? We’ve recently come across a post on LinkedIn […]

Voice over talent can make the world more accessible

Posted by Kerry Vallins on June 27, 2017

Advances in technology across the globe, including a commitment to using localized voice over talent, are helping millions of people suffering with disabilities to live more normal, natural and independent lives. Want to learn more about how professional voice over talent can help you communicate effectively with your audience? Read our blog, ‘4 good reasons […]

3 tips to choosing your voice over for video marketing

Posted by Kerry Vallins on June 8, 2017

Providing voice over for video marketing has become a core task here at Voice Talent Online. Brands are feverishly investing in creative video marketing to catch customer attention, especially with 74% of all web traffic set to come from video this year. Not just to attract shoppers; 75% of executives watch work-related videos every week, […]

Regional voice over services can be as vital as translation

Posted by Kerry Vallins on June 6, 2017

Regional voice over offers real benefits. If you’re looking to expand your business and reach new audiences, you may want to localize your content into several different languages. However, the voice over artist you choose can be as crucial as the accuracy of the written translation. Reaching global markets is becoming more and more vital for […]

Voice over talent helps technology to transform healthcare services

Posted by Kerry Vallins on May 31, 2017

The benefits of choosing the right voice over talent can be enormous, especially for healthcare brands hoping to connect with new audiences in incredibly personal ways. Did you know that voice over artists are helping to fuel developments in the global healthcare industry and encourage people to live stronger, healthier and more independent lives? A great voice […]