Voice talents can demonstrate core business values

Posted by Kerry Vallins on October 26, 2017

Despite the rise in personalization and artificial intelligence (AI) technology in the retail space, consumer trust in brands continues to be stuck on something of a downward trend; something that working with the right voice talent could help you fix. More than anything, having a trusting two-way relationship with consumers is key to growth and […]

Why machine ‘language’ is still so far behind humans

Posted by Kerry Vallins on September 25, 2017

Will robots ever replace the traditional voice over? Will artificial intelligence ever reach a stage where machines are able to understand the complexities and nuances of human speech? It sounds like something from the minds of James Cameron and Stanley Kubrick, but the race for AI supremacy is already being run by the world’s largest […]

How voice over artists can take the latest technology global

Posted by Kerry Vallins on September 4, 2017

Amazon is investing heavily in voice over professionals across the globe as part of its content localization efforts. Reaching global markets is becoming more vital for companies of all sizes. Want to communicate across any border using translation and voice over talent? Read our blog: How can a voice over agency help to improve your global […]

4 technologies that use a voice over artist

Posted by Kerry Vallins on August 8, 2017

Thanks to advances in mobile technology, the right voice over artist can help a brand take the world by storm. Digital and tech-focused companies across the planet are hiring the very best in voice over talent not only to represent the hardware and software they’re producing, but to capitalize on the growing trend for voice-activated […]

Creating digestible content: Using voice over for video marketing

Posted by Kerry Vallins on July 31, 2017

Video marketing has grown to become so important to brands of all sizes that an incredible 99% of marketers say they’re set to rely on video as a cornerstone to their marketing efforts this year. With so many videos out there vying for consumer attention, the difference between a passing glance and a long-term customer […]

Is regional voice over key to success in emerging markets?

Posted by Kerry Vallins on July 17, 2017

Thanks to the evolution of the internet, businesses can attract and nurture audiences in foreign markets without having a physical presence in those countries. A large part of that success is due to the ability to create content and repurpose it for foreign audiences, with a strong focus on localization and the implementation of strong […]

4 good reasons to source from a professional voice over agency

Posted by Kerry Vallins on July 3, 2017

You get what you pay for, so the saying goes. That mantra’s especially important when it comes to investing in a quality voice over marketing campaign. You’re looking for an easy experience with an agency that cares as much about your project as you do. Why mention this? We’ve recently come across a post on LinkedIn […]

Voice over talent can make the world more accessible

Posted by Kerry Vallins on June 27, 2017

Advances in technology across the globe, including a commitment to using localized voice over talent, are helping millions of people suffering with disabilities to live more normal, natural and independent lives. Want to learn more about how professional voice over talent can help you communicate effectively with your audience? Read our blog, ‘4 good reasons […]

Picking the perfect voice over artist for Spotify advertising

Posted by Kerry Vallins on June 20, 2017

Spotify advertising is getting huge! More and more brands are discovering the benefits of a voice over campaign to reach out directly to the millions of registered Spotify users worldwide who have the music streaming service installed on their computer, smartphone or tablet. Want to learn more about how professional voice over talent can help […]

Regional voice over services can be as vital as translation

Posted by Kerry Vallins on June 6, 2017

Regional voice over offers real benefits. If you’re looking to expand your business and reach new audiences, you may want to localize your content into several different languages. However, the voice over artist you choose can be as crucial as the accuracy of the written translation. Reaching global markets is becoming more and more vital for […]